News Snapshot:
Creative Digital Marketing in China China is the world’s 2nd largest market and has the fastest-growing large economy globally. However, the PRC’s digital landscape is vastly different from that of the West. Market entry and growth in China requires deep knowledge of the country’s digital ecosystem, in order to navigate it successfully. Additionally, Chinese consumers have heightened expectations when it comes to user experience and seamless customer journey. In other words, marketing your products and services to Chinese consumers is a project that must be done on their terms. Creative digital content marketing in China must be high quality, information-rich,...
